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Obama book to go mobile

Obama book to go mobile A graphic novel biography of US presidential candidate Barack Obama is now available to download on to mobile phones.

US specialist uclick will offer a mobile version of Presidential Material: Barack Obama from 8 October.

Not to be outdone, Obama's rival in the race to the White House, John McCain will also have a Presidential Material biography available to put on to mobile phones.

McCain, 72, who can't raise his arm high enough to brush his own hair due to a wartime injury, will probably see his mobile presence as proof of his relevance to modern culture. He has taken a leaf out of Ronald Reagan's book when it comes to joking about his age.

Jeff Webber, uclick’s VP of product development, said: "The simultaneous release of these books in print and on mobile phones has never been done in the US before.

"We've seen a lot of new ground broken so far in this presidential contest, so it's fitting that these books should be released in a way that's unprecedented," he added.


Mobile books have yet to take off, perhaps due to the fact that most post-1995 mobile phones don't have enough screen size to accommodate much of a book's page.

That hasn't deterred websites such as MobileBooks.org from offering paperback downloads for phones though.

The website contains handy instructions for navigating your way round mobile books, with different number keys providing shortcuts to move between pages, chapters and key words.

The site has over 20,000 mobile books to choose from. How about reading Lord Nelson's letters to Lady Hamilton while waiting for a blind date to turn up in the pub?

Or reading one of Sherlock Holmes's tales while in the dentist's waiting room?

Disappointingly, not all modern bestsellers are available on the website. For instance Andy McNab's Bravo Two Zero and Jilly Cooper's Riders are both conspicuous by their absence.

However, if the presidential mobile books prove popular, there could be an explosion of interest in this new literary genre.

Industry News posted on 28 August 2008

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